Liking - The Personal Touch
Admissions Office | 4 May 2018
The Fifth Principle of Persuasion
Admissions Office | 4 May 2018
Liking - The Personal Touch
People prefer to say yes to those that they like. We like people who are similar to us, we like people who pay us compliments, and we like people who cooperate with us towards mutual goals.
- So, be sure to look for areas of similarity that you share with others and give genuine compliments. Try to establish a personal connection before you get down to business.
