Postdoctoral in Marketing

School of Social and Human Studies

Academic Freedom to Discover Your Purpose
Open Curriculum Design at Atlantic International University

The Postdoctoral program in Marketing at AIU offers the necessary research tools to dedicate oneself to educate or generate contributions in the academic field of marketing.

This program focuses on showing new trends and recent research related to various areas of study that make up the marketing framework, such as business, management, strategy, diffusion, advertising, distribution, among others.

Our program does not require every student to study the same subjects and use the same books and other learning materials as every other student. If you are a purpose-driven individual who wants to elevate their life and make a solid contribution to the world, then this Postdoctoral program is for you.

Topics in Marketing

Marketing Strategy
Marketing Theory and Marketing Models
Marketing Construct Analysis
Sales Management
Marketing Management
Marketing on the Internet
Strategic Marketing
International Marketing
Brand Marketing Strategy
Relationship Building in Virtual Communities
Consumer Relationship Management
Web Expertise
Information Processing in Online Environments
Impact of Life Events on Consumer Behavior
Service Guarantees
Advanced Topics in Retailing
Services Marketing
Organizational Downsizing and Outsourcing

Retail Site Selection
Relationship Quality
Entrepreneurial Marketing and Sales
Marketing Tools Foundations and Applications
Customer Decision Making
Direct Marketing
Promotion Management and Strategy
Global Marketing Issues and Strategies
Services and Professional Services Marketing
Pioneering Advantage
Corporate Social Responsibility
Customer Satisfaction and Firm Performance
Service Failure and Recovery
Advanced Marketing Research Techniques
Multichannel Marketing Strategy
International Brand Equity
International Distribution Management

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