Master of Travel and Tourism
School of Social and Human Studies
Academic Freedom to Discover Your Purpose
Open Curriculum Design at Atlantic International University
The master of travel and tourism has been designed as a flexible postgraduate course that deepens existing knowledge in areas such as tourism management, hospitality, and destination planning at the international level and develops the necessary skills in the following areas: marketing; sustainable development of tourism; understanding different msc in travel and tourism cultures; and strategic business practices. Areas of graduate degree in tourism management study will include emerging areas of interest including digital tourism, eco-tourism, and international travel policies.
The masters in travel and tourism student will develop the leadership, communication and analytical skills required to manage the operation of tourism businesses including travel agencies and other areas related to tourism and hospitality through the completion of the degree program. The travel and tourism masters degree program is suited for people who are interested in starting their professional careers working in an increasingly important part of today’s global economy and are committed to promoting masters in tourism and hospitality innovative ways of encouraging responsible worldwide travel and tourism.
What are the Core Courses & Topics for Master of Travel and Tourism ?
Important: Below is an example of the topics or areas you may develop and work on during your studies. By no means is it a complete or required list, as AIU programs do not follow a standardized curriculum. It is meant solely as a reference point and example. Want to learn more about the curriculum design at AIU? Check here: Course and Curriculum
The master of travel and tourism has been designed as a flexible postgraduate course that deepens existing knowledge in areas such as tourism management, hospitality, and destination planning at the international level and develops the necessary skills in the following areas: marketing; sustainable development of tourism; understanding different cultures; and strategic business practices. Areas of study will include emerging travel consultant role areas of interest including digital tourism, eco-tourism, and international travel policies.
The masters in travel and tourism student will develop the leadership, communication and analytical skills required to manage the operation of tourism businesses including travel agencies and other areas related to tourism and hospitality through the completion of the tourism manager career degree program. The program is suited for people who are interested in starting their professional careers working in an increasingly important part of today’s global economy and are committed to promoting innovative ways of encouraging responsible worldwide travel and tourism.
- Principles of Travel and Tourism
- Tourism Management and Operations
- Hospitality Management
- Tourism Economics
- Strategic Management in Tourism
- Tourism Marketing and Branding
- Financial Management for Tourism
- Entrepreneurship in Hospitality and Tourism
Orientation Courses : Master of Travel and Tourism
Through orientation courses in their Master’s program for Travel and Tourism, students gain an understanding of the global tourism industry and what to expect from a graduate education. These courses introduce students to different aspects of the tourism industry including tourism systems, industry structure, cultural awareness and professional ethics. In addition, these courses prepare students with various types of research methods, digital learning platforms and approaches to independent study. The primary focus is to develop critical thinking and communication skills while encouraging masters in travel and tourism students to think globally so that they can effectively engage in various tourism environments and challenges as they move on to the specialized topics that follow.
- Communication & Investigation (Comprehensive Resume)
- Seminar Administrative Development (Book Summary)
- Organization Theory (Portfolio)
- Seminar Cultural Development (Practical Experience)
- Experiential Learning (Autobiography)
- Seminar International Development (Publications)
What are the Research Projects for Master of Travel and Tourism ?
Through masters in travel and tourism research projects completed as part of an individual’s Master of Travel and Tourism program, students utilize in-depth research/evidence to tackle “real-world” issues within the travel and tourism industry. Examples of master of travel and tourism topics would be: sustainable tourism development, tourism destination management, traveler behaviors, and tourism marketing.
They utilize research methodologies, data analytics, and critical thinking to create innovative ideas/solutions and make “actionable” decisions/insights from what they study. Combining field studies, case studies, or industry partnerships, research projects connect theoretical knowledge with practical applications, enhancing the problem solving, analytical, and communication skills of the student. Graduates from the master of travel and tourism program are then prepared to effectively contribute to the future growth and development of the international travel/tourism industry.
- MBM300 Thesis Proposal
- MBM302 Masters Thesis (5,000 words)
Publication – Students enrolled in the Master of Travel and Tourism program have multiple options for publishing their work across different formats including articles, case studies, reports, and blogs. The goal of these types of student publications is to allow students to present their research, insights, and creative ideas to an array of academic and professional audiences. Students are able to utilize their publications as a means to develop their professional portfolio, gain exposure, and showcase their expertise and leadership in the rapidly changing world of tourism. Examples of the types of topics that students can explore in their publications include sustainable tourism, branding of destinations, and changing trends in travel on a global level. These publications also give students the chance to develop their writing skills, critical thinking abilities, and research communication skills all while making a positive intellectual contribution to the field of tourism.
Thesis Defense for Master of Travel and Tourism
For Master of Travel & Tourism, the thesis defense is one of the last steps for students to conduct their research and present it to a panel of experts as the final proposal of the student’s ability to present their thesis successfully. The thesis defence requires tour operator career students to present the objectives of their research, methodology, findings and possible implication of their research in Tourism and Hospitality.
During the thesis defence, hospitality manager role students need to demonstrate higher order cognitive thinking skills, knowledge of subject matter and the ability to answer questions and respond to feedback. The thesis defence is intended to validate that the work completed by each student is both original and of high quality, while also allowing students an opportunity to further develop their communication and presentation skills.
Master of Travel and Tourism Student Experience
Flexible, personalized, and engaging in nature, the Master of Travel and Tourism program powered by AI-driven education has created a new kind of learning experience for students. This revolutionary student experience utilizes the technology that is available through advanced artificial intelligence and provides students with customized learning paths, personalized learning resources, and real-time feedback on their assignments and research projects.
With the use of interactive, virtual classrooms, intelligent tutoring systems, and data-driven insights to improve learning outcomes, students have an exceptional educational experience. Students of masters in travel and tourism will also develop a unique pace of learning, develop critical thinking skills, gain global collaboration experience, and achieve their own affordable tourism management masters degree personal and career related goals through their programs.
The integration of innovation and academic excellence within a dynamic eco tourism driven educational environment and successfully preparing students with the skills they need to be successful in the constantly changing environment of the global travel and tourism industry.
Community & Social
By participating in this masters in travel and tourism, students will learn about the impact of tourism on local communities, promote responsible tourist practices that will stimulate the growth of economies, and create a bridge between communities in socially responsible and environmentally sustainable ways through positive global business practices by using the principles of inclusive tourism and community development.
Students of accredited travel and tourism masters program will participate in collaborative projects, develop community-based initiatives, and utilize networks from around the world to deepen their distance learning tourism degree understanding of inclusive tourism and community development as well as develop their destination management career as a successful tourism professional who positively impacts society through the development of strong relationships with various cultures and communities.
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Academic Resources
There are numerous travel and tourism postgraduate program support services available through Master’s Programs in Travel & Tourism that provide students with a variety of resources to create a strong knowledge base and research skill set. Within this program there is also access to a wide array of large digital libraries, scholarly articles & journals, and industry-specific research reports/case studies that analyze global trends in the travel and tourism sectors (present day & historical).
Virtual laboratories for tourism management masters degree along with other online interactive learning resources as well as AI technologies provide real-time feedback and customized support to each masters in international tourism student to meet their individual needs. Additional resources such as guest speakers, webinars, and databases containing both primary and secondary source material will enhance the student’s understanding of the specific discipline being studied. These educational tools will help students develop critical thinking skills as well as perform high-quality academic research within the travel/hospitality sectors by providing them up-to-date information about changes taking place within these sectors.
Virtual Campus
Complete assignments online or offline at your convenience with 24/7 access to distance learning through AIU’s Virtual Campus. Step by Step guides including videos, tutorials, live webinars and examples for each course. All materials can be access on all web browsers as well as via AIU's Mobile App which brings all the features of the Virtual Camus to your Mobile Device.
My AIU Elements
MyAIU’s primary goal is to go beyond Academics, it looks to guide students through 11 elements that are key to living life optimally in all aspects. By identifying and reflecting on these key areas, an opportunity arises to holistically address them, through positive change, habits, reinforcement and tools to keep students on their chosen path.
AIU TV & Radio
The students have the opportunity to produce, edit and host their own show reaching a worldwide audience, the AIU community and giving notice of their expertise/passion in the subject. AIUTV & AIU Radio allow students to explore new ways to communicate, develop a platform and form potential collaboration with likeminded individuals.
AIU Campus Mundi
AIU Campus Mundi is a monthly magazine that gathers the most notable news and information about the university and its members in one convenient place. The magazine allows our community to be well informed, involved and keep in tough regardless of their geographic location. AIU Campus Mundi publishes, news, research, events, awards, academic achievements.
Graduation Ceremony
Each year AIU organizes graduation ceremonies where the students can assist and share their experiences with fellow students and academic members Participation in the ceremony is optional, the day’s events include conferences, research presentations, group meetings, networking, lunch and formal dinner.
Symposiums & Webinars
As part of the Master of Travel and Tourism program, students attend international symposiums where they can meet and interact with global industry leaders, academicians / researchers, and peers from all over the world. The symposiums will focus on issues such as new and developing trends of tourism, sustainable tourism practices, cultural exchanges and innovation in travel’s future.
Live Classes
Master of Travel and Tourism’s daily two live classes create a dynamic and engaging interactive learning environment where students remain engaged on a consistent basis. They provide an opportunity to collaborate with faculty and classmates in real time while engaging in discussions about current trends in the worldwide tourism industry.
The content of live classes typically includes the following types of content — case studies, subject matter expert insights, and collaborative activities designed to enhance students’ practical knowledge. The structured/flexible nature of the live classes supports continuous learning and enhances students’ ability to communicate and receive immediate feedback as they balance their academic and professional lives.
Special Projects, Research Publications, & Co-Authoring
Completing a Master of Travel and Tourism allows students to engage in Special Projects, Research Publications and Co-Authoring as a way to contribute to both academic and industry knowledge about tourism. By getting involved with Special Projects, students will have the chance to explore current and real tourism issues and create new solutions! Students of hospitality management can then publish their results in sustainable tourism journals, blogs, or industry reports thereby enhancing their research independence and credibility.
Through co-authoring with a professor or another masters in travel and tourism student, students will build relationships and mentor each other while gaining more academic experience in a collaborative environment. And through these experiences, students are developing their analysis, writing, and team working skills and creating a reputation as an authority on travel and tourism. As they graduate, these tourism marketing students will have built a solid professional portfolio that positions them as a leader in the global tourism and hospitality industry!
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Career Center for Master of Travel and Tourism
The Master of Travel and Tourism Career Center offers personalized support in order to assist student success in achieving their career objectives within the global tourist industry through the provision of career assistance, resume preparation, interview preparation and job placement services specific to the hospitality and tourist sectors, plus access to internship programs, connections to the travel industry and networking opportunities with leading travel companies. Additionally, by providing insight into global job trends and emerging areas of opportunity, the Career Center helps students align their skill-sets with the expected needs of the labor market. Through this comprehensive support model, graduates will have the self-confidence and knowledge they need to achieve their goals in a wide range of internationally-based rewarding careers.
Job Description
A master’s in travel and tourism opens the door to a plethora of exciting possibilities within the growing industry of travel and tourism on a global scale. With this degree, one can potentially fill positions such as destination manager, travel consultant, tourism manager, hospitality manager, (or) event planner; as well as managing (airline) operations or working as a tour operator. Moreover, other viable options exist for tourism marketing specialists; cruise directors; sustainable tourism consultants; and cultural heritage managers.
Graduates have a solid foundation in management, communication & strategic thinking skills that will help them be successful in any area of the tourism industry, whether it be with travel agencies, hotels, airlines, government tourism organisations or international organisations. Graduates’ ability to function in an innovative and growth-oriented manner throughout the travel & tourism industry will greatly benefit them as they continue to develop their careers.
Tools for Master of Travel and Tourism
With its strong foundation in tourism management, a Masters in Travel and Tourism technology and digital tools, including management systems, distribution systems, and customer relationship management (CRM), will help students prepare for a global industry driven by technology.
Associations for Master of Travel and Tourism Professionals
A student’s Master of Travel and Tourism program will provide them with a number of different listed associations that are part of major global players in the tourism and hospitality industries. Providing students access to these organisations allows them to create a network of connections and gain industry knowledge, insight, certification, and/or career opportunities within the industry. By having the opportunity to engage with these types of organisations, students increase their understanding of best practices, global standards, emerging trends and increase their chances of collaborating and continuing to learn and grow. In addition, students who are affiliated with premiere tourism organisations will exponentially build their credibility through these types of associations, which will aid in their successful transition into a career in the International Travel and Tourism industry.
- UN World Tourism Organization (UNWTO)
- World Travel & Tourism Council (WTTC)
- International Air Transport Association (IATA)
- Pacific Asia Travel Association (PATA)
- Global Sustainable Tourism Council (GSTC)
- Adventure Travel Trade Association (ATTA)
- International Ecotourism Society (TIES)
- American Society of Travel Advisors (ASTA)
- United Federation of Travel Agents’ Associations (UFTAA)
- International Congress and Convention Association (ICCA)
Master of Travel and Tourism Admission Requirements
Generally, students looking to enroll in a Master’s in Travel and Tourism will need to have already earned their bachelor’s degree from an accredited college or university. Students will be accepted based on their overall academic record including the completion of a related degree (i.e. tourism, hospitality, business) as well as an essay detailing their future career aspirations and an up-to-date CV or resume. In addition to the above mentioned application materials, students applying to some programs may also be required to submit letters of recommendation, and, as an international applicant, be able to demonstrate proficiency in English. There is generally some degree of flexibility for applicants that have appropriate work experience in the related field(s). The overall purpose of the admissions process is to evaluate a candidate’s readiness for graduate study and their motivation to succeed in a fast-paced and changing global market.
How Can You Apply?
Submitting an online application as well as any required documentation is how applicants who want to apply for the Master of Travel & Tourism program get started. For example, transcripts, purpose statements, and resumes are required by the admissions office. The admissions office will review all applications, then notify the applicants and/or offer assistance in customizing their program, academic planning etc. After receiving approval to attend, students will receive a letter of acceptance and be able to enroll in their program of choice. All these steps make it very easy for students to begin their education at AIU.
Financial Support & Scholarships
A main goal of offering financial help (scholarships) to students pursuing their master’s in tourism & travel studies is to offer students around the world access to high-quality educational programs with potential options for an affordable tuition. Many universities offer multiple types of flexible payment plans, allowing students to make payments in installments for the duration of their master’s program, which can lessen their financial burden.
In many cases, whether a student receives a scholarship for a master’s degree in tourism/travel studies will be determined by certain predetermined criteria (i.e., academic performance, prior work experience/knowledge, and/or financial situation).
Additionally, lots of other ways for students to acquire funds exist to facilitate the attendance of graduate school for individuals who want to work in tourism/travel fields. Many students will be able to receive assistance from various sources to help finance their studies, such as receiving financial counseling or assistance identifying employers who offer sponsorships, to ensure as many students as possible can attain an educational credential without suffering financially. Ultimately, the above will allow many students with determination and/or motivation to focus solely on earning their master’s degree(s) and growing professionally since they will not be limited to their career aspirations due to lack of financial resources.
What’s the Cost Per Year for Pursuing a Master of Travel and Tourism at AIU?
The cost of tuition and fees per year for obtaining a Online Master in Travel and Tourism Degree Program at Atlantic International University is intended to be financially manageable and flexible for international students. In lieu of traditional, fixed tuition cost concepts, AIU provides a convenient monthly payment option that makes it easy for students to attend a university without worrying about whether they will be able to pay their tuition. The university at AIU has developed an affordable model of high-quality education designed specifically with students’ needs in mind so that they can balance both school (academic) and work (career) commitments; plus, many financial resources and plans exist (including tuition payment option) for students interested in attending graduate school without having to worry about losing sleep at night over the financial burdens of pursuing your degree through higher education.
FAQs
What is a master of travel and tourism?
The Master of Travel and Tourism Degree Program is an advanced level post graduate degree that will give you leadership in the Tourism Industry, including advanced level knowledge and expertise in Tourism Management, Hospitality, Destination Planning and Global Travel Operations.
Is travel and tourism a good career?
Yes, absolutely. It is a good and dynamic career.
What can I do with a masters in tourism?
Career options include: event planner, destination manager, travel consultant, hospitality manager, tourism executive. Working in the tourism industry, you can find employment with airlines/hotels; work for a destination tourism board; or for an organization that provides global travel services.
What jobs can you get in travel and tourism?
In the travel and entertainment fields, you could work as a tour operator or flight attendant or provide customer service for an airline, hotel, tourism board, or global operator.
